Privacy Policy for SynFluence

Last updated: January 2025

Synergy Influence ("the Company," "we," or "us") recognizes the importance of your privacy. This Privacy Policy outlines what personal information we collect, how we use it, and what controls you have over it when you use our services or interact with our website.

By engaging with our website, submitting an inquiry, or using our services, you understand and agree to the terms of this policy.

1. Information We Collect

A. Information You Provide Directly

We collect information when you specifically and knowingly provide it to us, such as when you request a consultation, fill out a contact form, or communicate with us via email or phone. This may include your:

• Contact Information: Name, email address, phone number, and company name.
• Professional Data: Job title, business needs, and any other information you provide about your brand or marketing goals.
• Financial Data: Billing information necessary to process payments for our services.

B. Information Collected from Public Sources and Third-Party Platforms

As an influencer marketing service, we collect and process data from publicly available sources and third-party social media platforms to identify and evaluate potential influencers for client campaigns. This information includes:

• Influencer Profile Data: Public-facing data from social media platforms (e.g., Instagram, TikTok, YouTube) such as usernames, follower counts, engagement metrics, audience demographics, and publicly posted content.
• API Compliance: Where we access data via social media APIs (Application Programming Interfaces), we adhere to the terms and privacy policies of those platforms. For example, use of YouTube data is subject to the Google Privacy Policy and YouTube API Services Terms of Service.

C. Website Usage and Tracking Data

We collect non-personally identifiable information that relates to your activity on our website to analyze usage patterns and improve our site. This includes:

• Usage Data: The website that referred you to us, your hardware types, log data, and the pages you view.
• Cookies and Pixels: We use standard tracking technologies like cookies and pixel tags to remember your preferences and gather aggregated, anonymous data on how our website is used.

2. How We Use Your Information

We use the information we collect solely for the purposes for which it was provided, or as is necessary to provide our services and operate our business, including:

• To provide, maintain, and improve our influencer marketing services.
• To respond to your inquiries, send administrative messages, and provide customer support.
• To identify, vet, and contract with relevant influencers for our clients.
• To process payments for services rendered.
• To conduct research and analysis to improve our website and service offerings.
• With your consent, to send you marketing communications about our services.
• To comply with legal obligations and protect the rights and safety of the Company, our clients, and others.

3. How We Share Information

We do not sell your personal information. We may share your information only as necessary to deliver our services or as required by law:

• With Clients and Influencers: Information necessary to facilitate a campaign (e.g., brand contact details with an influencer; influencer profile data with a brand client) will be shared within the context of service delivery.
• With Service Providers: We may share data with trusted third parties who perform business functions on our behalf, such as payment processing, data hosting, and marketing tools.
• For Legal Reasons: To comply with legal requests, court orders, or governmental regulations, or to enforce our agreements and protect our rights.
• For Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4. Your Rights and Choices

A. Opting Out of Marketing

You may opt-out of receiving marketing emails from us by following the "unsubscribe" instructions included in those emails. Please note that even if you opt out, we may still send you non-marketing communications related to services you have engaged us for.

B. Access and Deletion

You have the right to request access to the personal data we hold about you or request that we delete your personal data. To exercise these rights, please contact us using the email below. We may need to verify your identity before processing your request.

C. California Privacy Rights

If you are a California resident, you may have additional rights under the CCPA/CPRA, including the right to know and the right to request the deletion of your personal information, which you may exercise by contacting us.

5. Contact Us

If you have any questions about this Privacy Policy, wish to exercise your rights, or have a complaint, please contact us: